IAS übernimmt Context
IAS übernimmt Video-und Image-Klassifizierungs-Anbieter Context
Media Experts Bet on Mobile Video and Audio as Consumers Shift to Hybrid Lifestyle, IAS Study Finds
NEW YORK, December 16, 2021 — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its 2022 Industry Pulse Report. Surveying over 200 U.S. digital media experts, IAS found that mobile video growth, social media...
IAS and Mediaocean Partner to Transform Campaign Management
Integration offers media buyers and planners automated campaign across IAS Signal and Mediaocean Prisma buyer workflow NEW YORK – December 9, 2021 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced an advanced integration...
IAS und Mediaocean treiben die Automatisierung im Kampagnenmanagement weiter voran
Integration ermöglicht Mediaeinkäufern und -planern automatisierte Kampagnen über IAS Signal und Mediaocean Prisma Buyer Workflow New York/Berlin – 9. Dezember 2021 – Integral Ad Science (Nasdaq: IAS), ein weltweit führender Anbieter im Bereich digitaler Mediaqualität, kündigt heute eine erweiterte Integration...
WPSD Local 6 Partners with Publica to Accelerate CTV Strategy
Empowers WPSD Local 6 to maximize CTV ad experiences and monetization strategy NEW YORK, December 6, 2021 – WPSD Local 6, part of Paxton Media Group, today announced a partnership with Publica, a leading connected TV (CTV) ad platform. With...
IAS Enhances Context Control for Advertisers and Publishers Globally
Contextual Capabilities Drive Increases in Click Through Rates up to 120% and Improve Cost Per Click by up to 36% NEW YORK, December 2, 2021 — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced...
IAS Study Finds More Media Experts to Invest in Supply Path Optimization for 2022
Programmatic ad growth and transparency issues will drive adoption NEW YORK – NOVEMBER 17, 2021 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its latest research, Perfecting Your Supply Path: The Expansion of...
IAS Study Finds More Media Experts to Invest in Supply Path Optimization for 2022
Programmatic ad growth and transparency issues will drive adoption NEW YORK – NOVEMBER 17, 2021 – Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its latest research, Perfecting Your Supply Path: The Expansion of...
Integral Ad Science Reports Third Quarter 2021 Financial Results
Total revenue increased 32% year-over-year to $79.0 million; programmatic revenue increased 49% to $33.7 million driven by contextual targeting adoption Strong business momentum; increased full-year outlook NEW YORK – November 10, 2021 – Integral Ad Science Holding Corp. (“IAS”) (Nasdaq:...
IAS Achieves MRC Accreditation for Integrated Third-Party Measurement on Facebook
Delivers much-needed transparency for advertisers across their social media buying NEW YORK, November 3, 2021 — Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced that it has been accredited by the Media Rating Council...